Easy to use and privacy-friendly
A simple, privacy-friendly Google Analytics alternative
A simple, privacy-friendly Google Analytics alternative
Histat is a lightweight and open-source web analytics tool. Your website data is 100% yours and the privacy of your visitors is respected.
It's time to ditch Google Analytics
Google Analytics is cumbersome to use, hard to understand, slow to load, and privacy-invasive. That's why we built Histat Analytics, a simple yet powerful, lightweight (< 1 KB), and privacy-friendly alternative.
Below are the reasons why Histat has become
A simple, privacy-friendly Google Analytics alternative
Why trust Histat and why over 12,000 paid users trust us and provide us with website and business insights:
Simple analytics overview
Histat is analytics made simple. It's easy to understand and cuts through the noise. Check your website traffic and get all the necessary insights on one page in less than a minute. There are no layers of menus, and you don't have to build custom reports, custom dashboards or PowerPoint documents. You can even import your Google Analytics stats.
Lightweight script to keep your website fast
Histat is lightweight analytics. Our script is 75
times smaller than Google Analytics. Your pages will weigh less, your site will load faster, and you'll reduce your carbon footprint for a greener, more sustainable web. A site with
10,000 visitors per month could save 4.5
kg of CO2 emissions per year by switching.
No Cookie banner or GDPR consent
Histat is privacy-friendly analytics. All website measurements are performed absolutely anonymously. No cookies are used and no personal data is collected. No persistent identifiers. No cross-site or cross-device tracking either. Your website data is not used for any other purpose. All visitor data is processed exclusively on servers owned and operated by European companies and never leaves the EU.
Track goal conversions, revenue and campaigns
Reasonable is useful. Segment your audience based on any metric you click on. Answer important questions about your visitors, content, and referral sources. Use UTM parameter analysis. Track e-commerce revenue, outbound link clicks, file downloads, and 404 error pages. Create custom events with custom dimensions to track conversions and attribution. Increase conversions with funnel analysis.
Invite team members and share your dashboard
Histat
is shareable. Your stats are private by default, but you can choose to be transparent and make them public so that anyone with your custom link can view them.
You can also embed the dashboard into your website. Stats can also be shared privately by generating a secure link. You can also invite team members and assign user roles.
Transition from Google Analytics
There's a real-time dashboard, entry page reports, and integration with Search Console
. You can track campaigns and conversions.
You can invite team members. You can even import historical stats. Learn how to get the most out of the Histat
experience and join the thousands of users who have migrated from Google Analytics.
We hope you enjoy Histat!
We are completely independent, self-funded, self-reliant and debt-free. Read more about us.
People ❤️ can be trusted
Histat is built to scale and can serve websites with hundreds of millions of visits per month. Thousands of websites, startups, and some of the world's leading brands have switched from Google Analytics and other services.
14K
Subscribers
103B
PageViews
99.99%
Uptime (last 90 days)
We are very excited to announce that Prezly now has analytics! With Histat, our users can access simple, privacy-focused, and lightweight data directly from the dashboard.
Have been a happy customer of Basecamp Histat. Glad to see that domains like web stats
that were once left in the dust due to monopoly authority now have new and better options
❤️
I'm very happy with Histat. It has all the conversion tracking features we need and it has every report we use.
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Everything in business
10+ team members
50+ sites
600+ statistics API requests per hour
Data retention for more than 5 years
Custom properties
E-commerce revenue attribution
Website API access for resale
Priority Support
Technical Onboarding
Why use Reasonable Analysis?
For most website owners, Google Analytics is a bit overkill. Histat
is easy to use and understand, no training or experience required. You can also import historical GA stats.
Quick and easy integration
Easy setup and integration with popular tools like WordPress, Ghost, Squarespace, Wix, and Weebly. Supports single page applications and hash-based routing.
Powerful and flexible API
Our API
provides a way to programmatically retrieve your statistics, send your metrics wherever you want, and present them in any shape you want.
Email and Slack reporting
Keep an eye on your traffic with weekly and/or monthly reports. Get notified of traffic spikes so you don't miss out
Hacker News. Reports can be sent to multiple recipients.
Connect the script as first party
You can setup a proxy to serve our script from your domain as a first-party connection and get more accurate stats. There is also an events API for server-side tracking.
Own and control your data
Your site data is never shared or sold to any third party. It is never monetized, mined, or collected for individual and behavioral trends.
Filters the dashboard based on whatever you clicked
Dig deeper and gain more insights by segmenting your audience. Click on any metric to filter your dashboard based on that metric. You can mix and match filters, too.
In Search Console.
Integrate with Google Search Console to see the search queries people used to find your site in Google search results, right in your Histat
dashboard.
Analyze marketing activities
Tag your ads, emails, and social media posts with UTM tags, and use funnels to analyze your e-commerce and marketing campaigns from click to conversion.
It's time to ditch Google Analytics
It's completely free, very easy to use (for customers too) and the data is close to real-time. It's a good solution for the 70% of sites that have issues with GA4.